比格餐厅是经营大众化西餐的意式休闲餐厅。以自助比萨为主，兼营零点及外卖。精致美味、丰富多样的百余款食品供顾客随意盛取不限量；休闲浪漫的环境、温暖周到的服务让顾客轻松惬意无拘束。全开放舞台式厨房，顷刻间让顾客置身比萨的故乡——意大利那不勒斯的小镇，边享受各式美味，边欣赏制作比萨的过程；独创的比格“比萨吧”，既能让厨师量身定做顾客喜爱的比萨，又能接受厨师专业指导，自己动手DIY 比萨。

　　Uncle Big was born in a small town in Neaples, Italy. He was a born gourmet. He made delicious pizzas and spaghetti with first rate flour, quality cheese and olive oil. He was sincere and kind to people, and was very precise in his work. He often invited his friends to taste the pizzas he just toasted. In his spare time, he imparted the methods for making delicious foods to others and shared the pleasure of creating wonderful foods. Till now, in every Big chain restaurant, we maintain such a unique way of entertainment. This is the origin of Big food.

　　比格大叔出生在意大利那不勒斯的一个小镇，他天生喜爱美食。他用上等的面粉、优质的奶酪和橄榄油制作出美味的比萨和意大利面。他待人真诚热情，做事一丝不苟，常常请朋友们品尝他刚刚烤好的比萨。在休闲的时间里，他还传授人们制作美食的方法，与大家共同分享制作美食的乐趣。至今在每家比格连锁餐厅仍保留着这项独特的娱乐方式，这就是比格美食的由来。